1. Introduction

Sports Stats Limited ("we", "our", or "us") operates the StadiumStays website and mobile application (collectively, the "Service"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our Service.

Sports Stats Limited is a company registered in England and Wales with company number [Company Number] and registered office at [Registered Address].

2. Information We Collect

2.1 Information You Provide

• Contact information (name, email address, phone number)
• Search preferences and saved locations
• Team following preferences
• Hotel booking information and preferences
• Communications with our customer service team
• Survey responses and feedback

2.2 Information Automatically Collected

• Device information (IP address, browser type, operating system)
• Usage data (pages visited, time spent, click patterns)
• Location data (with your permission)
• Cookies and similar tracking technologies
• Log files and analytics data

2.3 Information from Third Parties

• Hotel booking platforms and travel partners
• Social media platforms (if you connect your accounts)
• Sports data providers and APIs
• Analytics and advertising partners

3. How We Use Your Information

We use your information to:

• Provide and maintain our Service
• Personalize your experience and recommendations
• Send you updates about followed teams and upcoming matches
• Communicate with you about our services
• Improve our website and services
• Analyze usage patterns and trends
• Prevent fraud and ensure security
• Comply with legal obligations
• Send marketing communications (with your consent)

4. Legal Basis for Processing (GDPR)

Under the General Data Protection Regulation (GDPR), we process your personal data based on:

• Consent: When you agree to receive marketing communications or use optional features
• Contract: To provide services you've requested, such as hotel bookings
• Legitimate Interest: To improve our services, prevent fraud, and analyze usage
• Legal Obligation: To comply with applicable laws and regulations

5. Information Sharing and Disclosure

We may share your information with:

5.1 Service Providers

• Hotel booking platforms and accommodation providers
• Payment processing companies
• Email and communication service providers
• Analytics and advertising platforms
• Cloud hosting and storage providers

5.2 Legal Requirements

We may disclose information when required by law or to:

• Comply with legal process or government requests
• Protect our rights, property, or safety
• Prevent fraud or illegal activities
• Enforce our Terms of Service

5.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of the business transaction.

6. International Data Transfers

Your information may be transferred to and processed in countries outside the UK (United Kingdom) that may have different data protection laws. When we transfer your data internationally, we ensure appropriate safeguards are in place, including:

• Standard Contractual Clauses approved by the UK Information Commissioner's Office
• Adequacy decisions recognizing equivalent protection levels
• Other legally recognized transfer mechanisms

7. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Generally:

• Account information: Until you delete your account or request deletion
• Marketing preferences: Until you unsubscribe or opt out
• Analytics data: Aggregated and anonymized data may be retained indefinitely

8. Your Rights

Under GDPR and UK data protection laws, you have the following rights:

• Right of Access: Request a copy of your personal data
• Right to Rectification: Correct inaccurate or incomplete data
• Right to Erasure: Request deletion of your personal data
• Right to Restrict Processing: Limit how we use your data
• Right to Data Portability: Receive your data in a portable format
• Right to Object: Object to processing based on legitimate interests
• Right to Withdraw Consent: Withdraw consent for marketing or optional features

To exercise these rights, please contact us at privacy@stadiumstays.com. We will respond to your request within one month.

9. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience on our website. These include:

• Essential Cookies: Required for basic website functionality
• Analytics Cookies: Help us understand how you use our website
• Marketing Cookies: Used to deliver relevant advertisements
• Preference Cookies: Remember your settings and preferences

You can manage your cookie preferences through your browser settings or our cookie consent tool.

10. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

• Encryption of data in transit and at rest
• Regular security assessments and updates
• Access controls and authentication measures
• Employee training on data protection
• Incident response procedures

11. Children's Privacy

Our Service is not intended for children under 16 years of age. We do not knowingly collect personal information from children under 16. If we become aware that we have collected personal information from a child under 16, we will take steps to delete such information.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last updated" date. We encourage you to review this Privacy Policy periodically.

13. Contact Information

If you have any questions about this Privacy Policy or our data practices, please contact us:

14. Supervisory Authority

If you believe we have not handled your personal information in accordance with data protection laws, you have the right to lodge a complaint with the Information Commissioner's Office (ICO):